Peacock and a handful of other NBC apps are coming to Roku after the two parties reach a deal on Friday.
When Peacock launched in mid-July, it was notably absent from Roku, Fire TV, and some smart TV platforms including Samsung’s, which all carry other popular video streaming apps like Netflix, Hulu, and CBS All Access. For now, Peacock is still not available on those latter two platforms.
Following the deal, viewers can expect Peacock and other NBC apps to start appearing on Roku in the coming weeks.
“We are pleased Roku recognizes the value in making NBCUniversal’s incredible family of apps and programming, including Peacock, available to all of their users across the country,” an NBCUniversal spokesperson said in a statement Friday. “Roku’s incredible reach will not only help us ensure Peacock is available to our fans wherever they consume video but continue to expand NBCUniversal’s unrivaled digital presence across platforms.” Read more…