Dating app usage is changing for the better as the pandemic rages on

Dating app usage is changing for the better as the pandemic rages on

As coronavirus cases climb in the United States, temperatures are dropping in many areas. This is a “double whammy” of sorts. While it’s difficult to predict anything these days, it’s likely that this winter, Americans will spend much more time at home than usual. 

Dating apps, however, are booming. 

Between September and October, according to data from Adam Blacker, VP of Apptopia. major dating apps grew considerably. Apptopia reports that Match grew 21 percent; OkCupid grew 21 percent; and Bumble grew 16 percent. Other big hitters like Tinder and Hinge grew as well, but more modestly. Black singles app BLK grew the most out of Blacker’s sample with 23 percent month-over-month growth.  Read more…

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